Paul · Video

Outside-In Assessment explainer

The short answer

What does a physical therapy M&A advisor actually do, and what happens when you reach out? Paul Martin, Founder and President of Martin Healthcare Advisors, walks PT business owners through the process.

For 27 years, Martin Healthcare Advisors has helped physical therapy business owners decide whether to grow or exit, then get there with real information. Our team includes PT owners who have sat in your seat.

In this video:

  • The question almost every PT business owner is asking: keep growing, or exit?
  • The Outside-In Assessment: a three-hour session covering your goals, a real valuation, and where acquirers sit around you
  • The two paths: grow, or exit
  • Exit straight to market in 6 to 8 months, or prepare first ("prehab") to drive EBITDA
  • Synchronized competition: every acquirer on the same information and the same timeline

Full transcript

Hey, Paul Martin here. In about 90 seconds, here's what we do and what happens if you decide to reach out. I built this firm so physical therapy owners like you end up with real choices.

Should I keep growing? Is it time to exit? That is the question almost every owner is sitting with when they find us. Don't worry. You don't have to answer it today.

For 27 years, we have been a team of physical therapy owners who have sat in your seat. We would never treat a patient before you evaluated them. Same rule applies to your business.

It starts with our Outside-In Assessment. Three hours with our top people. We discuss your goals, a real valuation, and where the acquirers are actually placed around you. Then we write the plan of care. Two paths: either grow or exit.

If it is exit, you can go straight to the market: six to eight months, four steps, every acquirer on the same information and the same timeline. We call that a synchronized competition. Or you prepare first. Think of it as prehab. We drive your EBITDA, then take you to market in the right condition.

If it is grow, we come alongside you and build the value in your business. There are dozens of ways to do that depending upon your specific situation.

You only do this once. There is no second transaction and no way to go back and run it again. Whatever you decide, decide it with real information.

So, let's talk. I want to hear what you want for your business and for yourself and your family. Completely confidential, and I am looking forward to speaking with you.

Transcript lightly edited for readability.

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