Internal Physical Therapist Recruiting Engine
We free our clients from the chokehold The Talent Crisis has on their growth plans by working side-by-side with them to create an effective, comprehensive recruiting engine within their companies composed of 7 components.
1. Direct Mail Campaign
An automated, multi-touch program, laser-focused on offering your compelling “5 Reasons to Join Us” Message to PTs within a 30-60 mile radius. By building relationships with future therapists early, you can create a reliable pipeline of talent before they enter the job market.
2. High-Level Internship Program
Create structured internships and externships with DPT programs within a 400-600 mile radius. By building relationships with future therapists early, you can create a reliable pipeline of talent before they enter the job market.
3. Event-Based Recruitment
Showcase your “5 Reasons” Message at APTA state events, PPS and CSM conferences as well as informal, local events. Follow up with an automated, structured program that measures response rates and adjusts accordingly. This allows you to build meaningful connections with high-quality candidates while continuously improving recruiting performance.
4. Internal/External Referral Program
Launch a branded “Introduce Us To A Friend” program with significant payouts for success that reflects the true financial benefit that new therapists and staff generate. Referral-based hiring often produces candidates who are a stronger cultural fit and more likely to remain with the organization long-term.
5. An Upgraded Interview Process
A structured approach that offers better information to us and a better experience for candidates. The result is more confident hiring decisions, a stronger candidate experience, and improved retention after onboarding.
6. Digital & Platform-Based Recruiting
To maximize our reach and provide candidates with a “frictionless” and impressive
introduction to our company. A modern digital recruiting presence helps attract passive candidates and positions your organization as an employer of choice in the market.
7. Strategic Utilization of Physical Therapist Assistants (PTAs)
With our structured approach you can increase capacity cost-effectively while maintaining quality of care and patient satisfaction. This enables your clinicians to operate at the top of their licenses while expanding patient access and improving operational efficiency.
The Bottom Line
Our clients have found that the new staff hired using this program will generate
new revenue in the first year equivalent to 10-20 times the cost of the program.
A consistent engine gives your organization the talent pipeline needed to support long-term growth. Instead of delaying expansion plans, limiting patient access, or overburdening existing staff due to workforce shortages, you'll have a structured system designed to continuously attract, engage, and hire high-quality candidates.
The result is increased clinic capacity, improved patient access, stronger employee retention, and greater confidence in your ability to execute your growth strategy. Whether your goal is to open new locations, expand service lines, increase market share, or improve profitability, sustainable growth begins with having the right people in the right positions. Our program helps ensure that talent becomes a competitive advantage rather than a barrier to success.
We can predict how well our Recruiting Engine will perform for your company in your market.
Our extensive experience with our current clients allows us to compare your recruiting and retention practices to current industry best practices. Then our Recruiting Potential Assessment will tell you:
- How many new therapists and staff you should be able to add with our Engine.
- The Investment required and the Return you will earn from new revenue.
- A timeline for these improvements.
With a stronger engine in place, your organization can reduce the staffing shortages that limit growth, improve patient access, and increase clinic capacity. By attracting and retaining the right therapists and support staff, you'll be better positioned to open new locations, expand services, strengthen patient outcomes, and capture additional market share. You'll gain a sustainable talent pipeline that supports long-term growth rather than relying on reactive hiring efforts.
Enter your contact information below to start a conversation about how we can help you recruit and retain the additional talent you need to grow to your NextLevel™ of Success.
