Strategic Growth Consulting
Are You Able To Grow, Despite The Challenges?
Today it seems like every conversation about success in our industry begins with the question: “Are you able to grow?”. Most owners reply: “Honestly, it’s a real struggle.” Our clients are able to answer: “Fortunately we are, as long as we stick to our Growth Strategy and our Plan”.
We closely monitor major markets across the country and in every case, growth is very challenging for independent owners, for three basic reasons.
- Therapists and staff are extremely difficult – and expensive – to recruit and retain.
- All costs, including the cost of growth are rising steadily while reimbursements and profits are stagnant or declining.
- Large regional and national companies are entering every significant market, opening clinics or buying local providers. The result? Greater competition for referral sources, patients and staff than we have ever seen before.
Growth Is Life
But in today’s marketplace, “Growth Is Life” because:
- Growth, when it’s steady and successful, is very attractive to the best people out there.
- Growth reduces your costs per patient and offers opportunities for greater profitability.
- Growth gives you more resources to compete successfully with larger companies.
In addition, when it comes time for you to choose a partner and sell to achieve NextLevel™ wealth and influence, the first question the best acquirers will ask is: “Are you able to grow?”.
A Strategy For Growth
For these reasons the Martin Consulting Team developed a strategy for growth that capitalizes on your current strengths in the market and turns them into true Competitive Advantages. That means we help you determine:
1. Which market opportunities will be most successful for you? Start-ups, Acquisitions, Hospital Contracts or Niche Programs
2. Which geographic areas hold the greatest potential for your growth. We will give you a map that reveals the locations of all your competitors, and where they are most vulnerable. This also reveals the large companies who are operating in your market in stealth mode, under the brand of a local company they bought.
3. Which referral sources and patients will be most successful with you and therefore most loyal?
4. What are the characteristics of employees who will be most successful in your culture and therefore most loyal?
5. What is the most effective way to market your services to the right referral sources, patients and potential therapists and staff?
A Step-By-Step Action Plan
A strategy is valuable only when it’s implemented with a detailed plan. Our consultants have built multi-clinic companies. Paul Martin built his from 3 to 21 clinics in 3 years. We have implemented countless growth plans in our own companies and with our clients. We are the partners you need to realize your company’s growth potential with a detailed plan.
As our website explains, there are 4 primary drivers of the growth you need to reach the NextLevel™ of your success. The first is a Strategy tailored to your strengths with an Action Plan to realize your potential.
How Could This Work For You?
We would like to show you how our Growth Strategists view your company’s strengths and weaknesses and where they see potential for growth. Our Growth Potential Assessment will detail the positive and negative aspects of your market and your position in it and offer recommendations for how we could help you stimulate profitable, sustainable growth. It also offers the financial investment required and the dramatic return available, as well as a proposed timeline for implementation.
Discover how we can help you achieve profitable, sustainable growth. Enter your contact information below and start a conversation with Paul Martin.
